How to Measure Anything, Finding the Value of “Intangibles in Business” Third Edition

I am traveling this week in India for the 13th CSI/IFPUG International Software Measurement & Analysis Conference: “Creating Value from Measurement”. Read more about it here. In the meantime, enjoy some classic content, and I’ll be back with new blog entries next week. (more…)

How to Measure Anything, Finding the Value of “Intangibles in Business” Third Edition

Final Notes of HTMA (more…)

How to Measure Anything, Finding the Value of “Intangibles in Business” Third Edition

Chapter 14 of How to Measure Anything, Finding the Value of “Intangibles in Business” Third Edition is the last chapter in the book.  Next week I will spend a few moments reflecting on the value I have gotten from this re-read; HOWEVER, the last chapter continues to deliver content, so let’s not get ahead of ourselves.  This chapter shows us:

• A process for applying Applied Information Economics (which I used recently), and that
• AIE is applicable in nearly every scenario.

How to Measure Anything, Finding the Value of “Intangibles in Business” Third Edition

Chapter 9 of How to Measure Anything, Finding the Value of “Intangibles in Business” Third Edition titled, Sampling Reality: How Observing Some Things Tells Us about All Things.  Here is a summary of the chapter in four bullet points:

1. You do not have measure the whole population to reduce uncertainty.
2. The term statistical significance is not always the most important question to ask when collecting data.
3. Experimentation is useful to reduce uncertainty.
4. Regression is a powerful, but oft misunderstood, mechanism to understand what data is telling you!

How to Measure Anything, Finding the Value of “Intangibles in Business” Third Edition

Chapter 8 of How to Measure Anything, Finding the Value of “Intangibles in Business” Third Edition, begins the third section of the book.  Part III is focused on Measurement Methods.  Chapter 8 is titled, The Transition: From What to Measure to How to Measure. This is where you roll up your sleeves, crack your knuckles and get to work. Whenever you are beginning something new, the question of where to start emerges.  If I were to summarize the chapter in three sentences I would say: (more…)

How to Measure Anything, Finding the Value of “Intangibles in Business” Third Edition

Chapter 7 of How to Measure Anything, Finding the Value of “Intangibles in Business” Third Edition, is titled: Quantifying The Value of Information. Chapter 7 continues to build on the concepts of quantification and estimation presented in previous chapters. Chapter 7 and the idea that we can quantify the value of information is the centerpiece to Hubbard’s premise that we measure because measurement has value. Chapter 7 defines how to quantify the value of information.

How to Measure Anything, Finding the Value of “Intangibles in Business” Third Edition

Chapter 6 of How to Measure Anything, Finding the Value of “Intangibles in Business” Third Edition, is titled: Quantifying Risk Through Modeling. Chapter 6 builds on the basics described in Chapter 4 (define the decision and data that will be needed) and Chapter 5 (determine what is known). Hubbard addresses the process of quantifying risk in two overarching themes. The first theme is the quantification of risk and the second is using the Monte Carlo analysis to model outcomes. (more…)